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GA Injury Advocates
Home » Get Around the Chair

Get Around the Chair

May 28, 2020 GA Injury Advocates

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The Power of Strategic Change

“How can you stay so upbeat about your business?”

The Power of Strategic ChangeI was asked this question a lot as the world struggled through the COVID-19 pandemic. I’m a naturally upbeat, positive person, and that optimism seemed to annoy some folks who thought I was ignoring the hardships going on. That wasn’t the case. COVID-19 is very serious and we quickly took the appropriate steps to protect our clients, our staff, and their families. But while the virus was scary, I wasn’t worried about it hurting my firm, even as businesses began to fold around us. The truth is that we’ve been blindsided by the unexpected before.

How to Survive Being Blindsided

When the internet came around, I was slow to embrace it. Why would I need to market on the World Wide Web? Back then, there were no Yellow Pages in town that didn’t have our firm on the back cover or the spine. That’s where most of our business came from, so there was no reason for us to change. Boy, I tell ya, in a couple of years when all these Yellow Pages had started going under, I was way behind on the internet, and my business suffered.

Ever since I made that huge mistake by ignoring the internet, anytime something new comes in, I know I need to be the first to start transforming my business. When COVID-19 first came in, many people claimed that this had never happened to us before. But the reality is that we get blindsided by things all the time. It just doesn’t usually come in the form of a virus or effect every industry at once. A good example of this is how Blockbuster video got blindsided by Netflix.

Did Blockbuster go out of business because of Netflix?

No. They went out of business because they refused to change. In fact, Blockbuster had the opportunity to buy Netflix early on, and they refused. They had the same mentality I had when the internet came around: “We don’t need to change.” We’re doing great! Well, fast-forward to the present, and there’s just one Blockbuster left open in the world. Meanwhile, Netflix saw a huge spike in new subscribers during the pandemic.

We’re seeing the same thing happen to local coffee shops when a Starbucks comes to town and with taxi cabs faced with Uber. These businesses will blame the “new thing” for being the reason they folded, but the real reason is that they refuse to change their ways. Why would someone get in a dirty, old taxi cab with a grumpy driver when they could get into a new car with a friendly driver who provides great customer services and bottled water? Old coffee shops stubbornly keep their 15-year-old couches, even though Starbucks makes their shops inviting by bringing in new furniture all the time. Something new will always come along to blindside you, and refusing to change with the times is the biggest reason businesses go under.

Understand that when I say companies need to be willing to change, I’m not suggesting they abandon what makes them unique and imitate the competition. Change needs to be strategic and fall in line with your company’s end goals. That’s why it’s so important to know what those goals are in the first place. One of my life coaches does an exercise to highlight why it’s so important to have a clear vision of where you want to go.

Imagine that you’re in a large auditorium and someone tells you to walk in a straight line to the middle back door. You start walking and then they put a chair in front of you. What do you do? You go around the chair, right? Or maybe you climb over it. Whatever you choose, you change course but remain on your path to the door. But what if you’re told to just walk in a line, with no direction or goal in mind? If there’s a chair in your path, you might stop or even change direction entirely and walk somewhere else. You never had a clear vision of where you were going, so why work to get around the obstacle? Your destination is very important. Embracing change can be difficult, but it’s far easier to do successfully when you keep your eye on your ultimate goals.

Our firm wasn’t set up to work remotely, but as soon as the virus came along and made remote work a necessity, within a week, everyone had a laptop, we put everything in the cloud, and we made sure everyone could do their job from home. We focused on clearing up cases quickly for our clients and using the unexpected pause created by the virus to reinvent ourselves. It wasn’t time to hunker down and go into survival mode. Instead, I was looking at processes that could be improved, what technologies could be upgraded, and which systems needed to be revamped. I even took a page from the Starbucks playbook and looked into getting new furniture for the lobby.

We live in a different world now

A lot of people think things have changed forever. I don’t know if everything has changed forever, but it’s clear that things are changing. We need to strategically change with them, or we’ll go by the wayside.

–Ramiro Rodriguez, Jr.

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At GA Injury Advocates, we endeavor to effectively alleviate your concerns. Our Marietta accident attorneys have been recognized throughout the country as fierce advocates fighting to safeguard the well-being and rights of injured victims. Get your free case evaluation by calling us at (770) 766-0555.
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A Fowler
A Fowler
18:54 26 Jan 23
The GA injury advocates are the absolute best injury attorneys in the entire South East region. The lawyers with John... Paul "Esquire" & associates were the best in this process and fought extremely hard without prejudice, and also went above and beyond to get me a very satisfying settlement!Sincerely, I'd like to thank you guys for helping me with my case!read more
Daniel Seidán Boquete
Daniel Seidán Boquete
14:43 21 Jun 22
It's a great staff, who is really engaged with their client's situations
Edwin Aviles
Edwin Aviles
16:38 25 Mar 22
"I don't want to lose my job" something as simple as this, you believe you wont have trouble getting worker Comp from... right ? WRONG the fact that i work even a month with a messed up knee in the job trying everything to keep it and be in good term with the company. I'm toss out. I was so lost in the process cause the fact they're were denying me cause of how late i apply for it and the fact i was still walking was more then enough reason for them to say i'm good. Wasn't having it so i came here cause i didn't know where to look and let me tell you John Paul LaBouff is the go to man/bro/boss whatever guy you need cause he'll make sure the insurance company get a run for there money literally. (Update 9/12 : WE WON I CANT BELIEVE WE WON! after many months that has pass from me being AWOL a bit and him in the background doing as much as he can to do everything he can to not only get me an settlement but to make sure I was ok and honestly the best lawyers to go to for anything not just cause of issue but really would not bat a eye to help as much as possible and I can’t express how much I’m grateful for him and his team to make all this happen. Don’t hesitate to reach out cause it’s one call that they will definitely change your life fr!🔥read more
Tameka Wilburn
Tameka Wilburn
11:47 05 Jan 22
I used their services recently for a workers compensation case. This was the best experience ever. My attorney, John... Paul always returned my calls asap. His team, Ivette, Anna and Daniel were so professional and kind. Please use them they will always help you and even when you're upset they are complete professionals. They also got me way more money than I expected. Thanks so very much guys! God bless you all and your families!read more
antonio patton
antonio patton
04:43 04 Nov 21
Everything about this business is very true. They made sure that I was taken care of and they communicated with me... throughout the whole process. I'm very thankful to have used them as my representatives. They went out and beyond. Thank you.read more
Ashley Williams
Ashley Williams
00:45 26 Jul 21
To be fully honest,  no amount of words can ever express how amazing my lawyer John Paul Labouff has been, as well as ... the best paralegal there is, Ivette Sanchez. They're a unstoppable team who genuinely worked hard on my case, as well as thorough. John Paul even brought in another attorney to advise him on my unique situation.  I will forever be grateful to them, and everyone at GA injury advocates. They worked quickly but carefully and made sure I got every ounce of what i deserved and more.  From a business stance they are air tight.  On a character level, I feel as though they are the type of friends you'd want in your life forever.   Even after my case was settled and their job was done. They were immediately there for me when I had an issue with my bank that I didn't know how to handle. They both were happy to help me sort through the issue, and encouraged me to reach out any time i needed them.I feel choosing anyone else to represent you, would be a mistake.John Paul & IvetteI personally want to say thank you so much again.  You truly changed my life to the betterread more
A Evans
A Evans
15:27 14 Jun 21
I had a wonderful experience with these guys. Made the process super simple for me. Referred me to a terrific... chiropractor after my accident. Worked hard on my case, especially Ivette, she's great.....explained everything to me step by step in great detail. The lawyers are not only very competent but empathetic and personable. I definitely recommend working with this firm.read more
karla avalos
karla avalos
03:46 29 Apr 21
The staff is very friendly and professional. Mrs. Rodriguez makes you feel like a friend. I will definitely recommend... him to family and friends.read more
David Ramirez
David Ramirez
18:37 06 Nov 20
Best car injury attorneys kn atlanta. Got the best deal for case and it was settle quickly. I would highly recomend... them. They do an excellent job. Thanks John and Ivette!!!!read more
Rafael Nieves
Rafael Nieves
00:57 21 Feb 20
GA injury advocates are a very professional Group they go the extra mile to make sure you're Happy. The staff it's very... professional as well Ivette Sanchez is a very special employees I'll use them anytime anywhere.read more
SANI MAMMAN
SANI MAMMAN
14:47 02 Feb 20
Thanks for the job well done. I really appreciate the your service. Best place to go for your accident settlement.... Thanks.read more
Beavers Family
Beavers Family
18:52 20 Sep 19
A big thank you to Rodriguez and Associates for getting me the maximum settlement for my Personal Injury claim. I was... involved in a terrible car wreck on April 1, 2019 and received my settlement on September 18, 2019! Mr. Rodriguez and his wonderful office staff were very helpful during the process and did a great job keeping me informed of the developments during my case. Mr. Rodriguez effectively negotiated the settlement with three different insurance companies in just a matter of months. I couldn’t be happier with the outcome considering the terrible circumstances. I highly recommend GA Injury Advocates. Thanks again so very much!read more
Andy Sanchez
Andy Sanchez
13:55 08 Sep 19
I got information every set of the way, Ivette is great.
Johnny Sanchez
Johnny Sanchez
13:50 08 Sep 19
Ivette does great work, always maintained me updated
Ary Reyes
Ary Reyes
14:01 31 Aug 19
Ivette sanchez stood with me until the end of the process.Kept me updated and informed me until the process was done.... 100% recommended!!read more
Kimberly .mlove
Kimberly .mlove
19:28 28 Aug 19
Ivette Sanchez is amazing!
G H
G H
13:40 04 Apr 19
Ivette is Great!!She’s very attentive and makes sure all your needs are reached. They do everything in a timely manner,... and make sure to keep you updated at all times.You are always able to reach a live person on the phone. Great staff! Highly recommended :)read more
Jose Chaires
Jose Chaires
22:10 18 Feb 19
Mr.Erkic did an amazing job with the way he handle the case.I am happy with the results that came out.He did a... fantastic jobread more
Marilly Alvarado
Marilly Alvarado
18:03 27 Nov 18
They were super amazing ! Erick Lara kept me updated on everything! Every detail i needed to know I was aware of it ! I... recommend this attorney to anyone that gets into an accident !read more
Cesar Montoya
Cesar Montoya
15:05 16 Oct 18
As a customer for years, if you like personalized and exceptional service, this firm is the one to hire. Not only do... they follow up until cases are completed, everyone in the office is a friend. You will not be disappointed.read more
Ray Aguiar
Ray Aguiar
00:54 04 Oct 18
I get requested very often to rate individuals, products and companies. I never really fulfill these requests because I... don't have time, I am not interested, or I don't have a strong reason why! Today I have a good reason and his name is Erick Lara Paiz. Erick the legal assistant with Rodriguez & Associates, a law firm that represented me in a car accident injury. Erick is a very respectful and well spoken person. He is extremely knowledgeable and always more than willing to help. Erik is great with keeping me informed with what is going on with the case. I love the fact that anytime I call with questions on inquires Erick will almost ALWAYS answer. In the event that he doesn't pick up and I leave a message, he calls me back so QUICKLY. Anybody who is looking to hire a law firm to represent them. Please give Rodriguez & Associate a call and ask for Erik Lara Paiz!read more
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